Is your dirty database losing you clients?
 

The cost of poor quality data may be as high as 10 to 25 percent of your organisations revenue! Irrecoverable costs, rework of products and services, workarounds and lost or missed revenue are all symptoms of a database that needs attention. Direct marketers in Australia are united in their opinion that the accuracy of a database is the most essential component of any direct marketing campaign.

Why is it important to keep your database clean?
If you have a great offer and great creative but a bad list, your campaign will bomb. Therefore a good list and a great offer will do well. For customer loyalty, accurate data is fundamental to a successful relationship. The correct name, salutation and address in a tidy format demonstrates respect and recognition of the customer as an individual.

You only have five seconds to impress with the outside of the envelope –the wrong name or address will leave a terrible impression and the communication may be dismissed.

It’s not only about the cost of undeliverable mail, but also the immeasurable lost business opportunities in not reaching all the customers you should be targeting.

How does a database get "dirty"?
17 percent of Australian consumers move house each year. That’s over 3.2 million people. On average, 60,000 new addresses are created each quarter and added to the Australia Post PAF. Many of these carry new and unfamiliar directional or suffix information, these are just a few of the factors that cause data to deteriorate at a rate of around three percent per month. In just 12 months over 10 percent of your existing database will be incorrect. This scenario is equally frightening for business to business marketing where staff turnover creates knowledge “gaps” and direct loss of personal contacts.

What’s the best way to clean your database?
There are many software packages that will do some of the job but primarily, the most effective way is personally.

Our call consultants are trained to represent your business in a personal and professional manner. No automated robots, just simple human interaction. Our friendly team is trained to enter into conversations with prospects or clients to obtain the best possible results.

We maintain your credibility with clients whilst cleaning, adding and updating your database, delivering your business the basis for future growth and success.

Think your database might need a clean?

Call Bricole on 1300 888 126 today, or send an email to enquiries@bricole.com.au

CLICK HERE to download printer friendly PDF.

buy cialis cialis cheap cheapest viagra and cialis discount cialis buy cialis online buy cialis in the uk where to buy cialis buy canada cialis buy generic cialis buy cialis online no prescription buy cialis generic buy cialis soft tabs buy generic cialis online buy cialis generic online buy cialis online rx drugs buy cheap cialis best buy cialis viagra cialis buy no perscription buy cialis cheap buy brand cialis buy cialis online viagra buy cialis online now where can i buy cialis in the uk cialis online buy buy cialis uk cialis buy online generic viagra cialis levitra buy cheap where can i buy cialis online buy lowest price cialis buy cialis custom hrt buy cialis online with insurance buy cialis viagra buy cialis without prescription cheap generic cialis cheap cialis uk generic cialis cheap generic cheap cialis cheap cialis online cialis cheap canada cheap cialis with free shipping cheap cialis in the uk cheap cialis generic cheapest secure delivery cialis uk cheapest cialis generic cheapest generic cialis cheapest cialis online cheapest price for cialis cheapest cialis price generic cialis order cialis cialis forum cialis viagra cialis soft tabs cialis drug cialis online free cialis viagra cialis cialis for women online cialis cialis samples cialis pill viagra cialis levitra cialis no prescription cialis drug prescription no prescription cialis cialis uk cialis generic viagra cialis online discount cialis dosage cialis stories cialis side effects cialis information cialis soft tab cialis in the uk cialis vs levitra cialis on line cialis vs viagra sildenafil cialis generico cialis introduction to market viagra cialis generica apcalis cialis cialis genaric cialis generic cialis impotence drug eli lilly co cialis soft cialis discount cialis cancer cialis dreampharmaceuticals from break cialis pill in half bestellung cialis blindness caused by cialis generic cialis online cialis delayed ejaculation cialis canada cialis prescription cialis sold world wide on line cialis tadalafil cialis ads canada cialis canadian cialis cialis online sales cialis for sale discount generic cialis cialis other benefits what is cialis buying generic cialis cialis dosages cialis versus viagra non perscription generic cialis cialis eli lilly cialis experience canada generic cialis cialis cost cialis lawyer columbus cialis injury lawyer columbus cialis lawyer ohio purchase cialis online cialis injury attorney ohio order cialis soft tabs cialis injury lawyer ohio bulk cialis sold world wide on line cialis injury attorney columbus cialis attorney ohio cialis attorney columbus cialis india cialis uk suppliers soft cialis cialis sot tabs experiences with cialis cialis price canada cialis generic buying cialis compare cialis and viagra cialis without a prescription discount web prescription generic cialis order cialis online view cialis commercials cialis soft tabs us cialis drug interactions ciali cialis overdose cialis comments cialis info cialis mexico split cialis in half side effects cialis viagra vs cialis prices cialis viagra cialis levitra dose comparison viagra and cialis uprima cialis levitra compare ciales cialis testimonials ciales puerto rico cialis stopped working cialis canada generic cialis testimonies cialis overnight cialis get viagra cialis women cialis free trial cialis free sample physician voucher for cialis levitra viagra miss ciales inexpensive cialis ed treatment soft tabs cialis effective compare viagra cialis levitra levitra vs cialis cialis free cialis 10 mg cialis best price cialis erectile dysfunction cialis experiance cialis co drug eli impotence lilly purchase cialis levitra vs cialis vs viagra how did cialis work for you does cialis work soft tabs cialis treatment effective i took some viagra after taking cialis viagra cialis generic women cialis viagra levitra cialis tadalafil cialis lowest price for cialis cialis and alcohol cialis commercial cialis 2 tabs brand cialis achat cialis cialis soft tabs treatment effective cialis compared to viagra cialis reviews cialis prices cialis coupon cialis price compare cialis ed medication generic cialis from india generic cialis fast shipping effects of 20 mg cialis forum on cialis use drug for sex drive cialis compare cialis cialis testamonies generic cialis india cialis usa cialis western open does cialis work better with alcohol viagra cialis levitra comparison dosages viagria cialis side effects where can i get a free sample of cialis in los angelesca zoloft and cialis cialis soft tabs prices viagra cialis comparison testimonials cialis how to use cialis no perscription cialis picture of cialis how to get cialis puente mata de platano de ciales cialis boards cialis alternatives cialis canada pharmacy cialis causing blindness cialis com cialis sex experience anti cialis impotence cialis comparison viagra cialis manufacture cialis pricing cialis discussion forum cialis purchase cialis generic prescription cialis masturbation cialis fast us shipping generic cialis dosage and timing cialis erection injury cialis fedx cialis for order eli lilly cialis dosages of cialis grapefruit juice and cialis or viagra does cialis work for women gerneric cialis generic cialis no prescription overnight delivery cialis users cialis taxi cialis strips herbal cialis cialis testomonials cialis via paypal dangers of cialis or viagra corporacion para el desarrollo economico de ciales compare viagra to cialis delivered cialis taking viagra or levitra as a booster for cialis uprima cialis levitra uprima compare cialis softabs side effects of cialis usa drugs cialis what does cialis do view cialis commercial viagra levitra and cialis alternatives side effect of cialis order generic cialis liquid cialis lilly cialis lawsuits for blindness caused by cialis mexican cialis online cialis from pharmaciess order cialis uk order cialis online rx drugs jumbled cialis email cialis europe viagra cialis 20mg cialis adventure cialis alcohol cialis blijvende bijwerkingen cialis and recreational drugs cialis and alpha blockers blockers cialis and alpha approval cialis fda approval cialis 36 hour cialis best cialis price best price cialis block cialis spam blindness cialis cialis canada no prescription cialis multiple sclerosis cialis levitra compare cialis political cialis potentiator cialis sales cialis reversal cialis in canada cialis headach cialis dose cialis discount generic cialis drug impotence cialis empirical evidence cialis gels cialis for woman cialis sof6t lori davenport and cialis drug rep drug called cialis effects of cialis cialis and viagra side effects discount online perscription generic cialis discount cialis online cialis discount online cialis generic online prescription cialis on line picture of prescription cialis generic cialis no prescription cialis soft tabs generic cialis soft tabs lowest price generic cialis discount cialis discount shipping cialis discount paypal generic cialis reviews is generic cialis safe what does generic cialis look like cialis delivery generic overnight cialis order